Welcome to the Women Sport Officials Toolkit designed for Sport Organisations
IMPROVE YOUR PROCESSES FOR RECRUITING,
RETAINING AND ENGAGING WOMEN SPORT OFFICIALS!
The Toolkit is structured around 4 pillars
The toolkit is divided into four Pillars which cover all the core elements of the process to recruit, retain and engage more women sport officials. From researching issues around gender and sport officiating to designing a strategy for engagement of women officials, to recruiting and retaining women officials and engaging them for the long-term.
Pillar
01
WOMEN OFFICIALS STRATEGY AND PLANNING
Sub-Pillar 1
Assess your women officiating needs – undertake a needs analysis and identify gender gaps
Sub-Pillar 2
Understand gender and cultural needs in your sport
Sub-Pillar 3
Develop, implement and evaluate a women official’s strategy / plan / programme
Sub-Pillar 4
Develop an inclusive, equitable, pan gender – friendly culture
Sub-Pillar 5
Seek financial and other resources to support a women official’s strategy
Pillar
02
RECRUITMENT, MANAGEMENT AND RETENTION
Sub-Pillar 1
Identify, attract and recruit women to become sports officials
Sub-Pillar 2
Raise the profile of women in officiating by using role models
Sub-Pillar 3
Ensure ‘first touch’ experience is positive and engaging
Sub-Pillar 4
Ensure fair equitable development pathways are established and shared at all times
Sub-Pillar 5
Ensure fair deployment of new women sport officials with appropriate support
Pillar
03
MARKETING AND COMMUNICATION
Sub-Pillar 1
Identify appropriate and realistic target markets
Sub-Pillar 2
Ensure appropriate, engaging marketing materials
Sub-Pillar 3
Communication with new and existing women sport officials to promote the role
Sub-Pillar 4
Use a variety of relevant forms of communication to engage women
Sub-Pillar 5
Monitor and evaluate the success of marketing initiatives
Pillar
04
SUPPORT MECHANISMS / POSITIVE ACTIONS
Sub-Pillar 1
Consult and engage with women officials in your sport
Sub-Pillar 2
Create a positive culture for the acceptance and respect of women officials
Sub-Pillar 3
Provide a mentor programme
Sub-Pillar 4
Recognise women sport officiating considerations
Sub-Pillar 5
Facilitate women sport officials personal and career development
How the Toolkit Works
Go directly to the Learning Resources or self-assess your organisation’s processes for engaging women sport officials.