Welcome to the Women Sport Officials Toolkit designed for Sport Organisations

IMPROVE YOUR PROCESSES FOR RECRUITING,
RETAINING AND ENGAGING WOMEN SPORT OFFICIALS!

The Toolkit is structured around 4 pillars

The toolkit is divided into four Pillars which cover all the core elements of the process to recruit, retain and engage more women sport officials. From researching issues around gender and sport officiating to designing a strategy for engagement of women officials, to recruiting and retaining women officials and engaging them for the long-term.

Pillar

01

WOMEN OFFICIALS STRATEGY AND PLANNING

Sub-Pillar 1

Assess your women officiating needs – undertake a needs analysis and identify gender gaps

Sub-Pillar 2

Understand gender and cultural needs in your sport

Sub-Pillar 3

Develop, implement and evaluate a women official’s strategy / plan / programme

Sub-Pillar 4

Develop an inclusive, equitable, pan gender – friendly culture

Sub-Pillar 5

Seek financial and other resources to support a women official’s strategy

Pillar

02

RECRUITMENT, MANAGEMENT AND RETENTION

Sub-Pillar 1

Identify, attract and recruit women to become sports officials

Sub-Pillar 2

Raise the profile of women in officiating by using role models

Sub-Pillar 3

Ensure ‘first touch’ experience is positive and engaging

Sub-Pillar 4

Ensure fair equitable development pathways are established and shared at all times

Sub-Pillar 5

Ensure fair deployment of new women sport officials with appropriate support

Pillar

03

MARKETING AND COMMUNICATION

Sub-Pillar 1

Identify appropriate and realistic target markets

Sub-Pillar 2

Ensure appropriate, engaging marketing materials

Sub-Pillar 3

Communication with new and existing women sport officials to promote the role

Sub-Pillar 4

Use a variety of relevant forms of communication to engage women

Sub-Pillar 5

Monitor and evaluate the success of marketing initiatives

Pillar

04

SUPPORT MECHANISMS / POSITIVE ACTIONS

Sub-Pillar 1

Consult and engage with women officials in your sport

Sub-Pillar 2

Create a positive culture for the acceptance and respect of women officials

Sub-Pillar 3

Provide a mentor programme

Sub-Pillar 4

Recognise women sport officiating considerations

Sub-Pillar 5

Facilitate women sport officials personal and career development

How the Toolkit Works

Go directly to the Learning Resources or self-assess your organisation’s processes for engaging women sport officials.

Respond to a series of questions to self-assess your organisation’s processes for engaging women sport officials

Visualise how your organisation performs and see potential areas of improvement

Access most relevant and appropriate learning resources for each identified area